I was browsing the net, minding my own business the other day, when I ran into one more commercial that uses the stupidest phrase ever used in marketing copy: “Free gift inside!“. Again and again and again they insult us consumers with this nonsense phrase! There are variations – as you know. Sometimes it’s “We’ll send you a free gift” of “Free bonus!“.
The word bonus implies that it’s free otherwise it would not be a bonus. It would be just a normal payable product or service. Gee!
Free gift. Hey! C’mon!? What’s this? Are we, consumers, so stupid? Are marketers trying to convince us that gifts should usually be payed for? Like: “Yo, dad, c’mon buy me a gift for birthday, I’ll pay you for that.” How silly is that???
But, no! Marketing copywriters are constantly emphasizing the “Free gift inside!” phrase. Wow! A gift? And it’s free??? Hey!
Can’t they just say: “Buy this and we’ll send you a gift.” Why to they need to push the “free” word, like, just about everywhere??? Soon, in restaurants we’ll hear: “Order a soup and we’ll rent you a spoon and the plate – for free!” Just for the sake of pushing the word “free” in the sentence.
It’s just so annoying. I had to share it with you. And I’ll make a promise. I will never never offer a “free gift” when you buy Photoshop brushes or vectors, or scrapbook kits from me. I will present you with a gift. Normal gift. We all know what the word “gift” means. I don’t know about you, but I hate the BS.
P.S.
Gift – something given voluntarily without payment in return (dictionary.reference.com).
P.P.S.
Ha! You just thought there will be no gift for you. Haven’t you?
Let me present you with a Gift – Retro Shapes Photoshop Brushes set
[ PREVIEW ] I [ DOWNLOAD ].
Brushes are compatible with Photoshop 7.0, CS, CS2, CS3, CS4 and CS5, but also with the Photoshop Elements 6.0. I hope you’ll like it and – have fun creating!
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Many thanks for the gift. :-)
Thanks Silvia, especially for the comment – you made my day today! :))) These marketing frases are really annoying, but apparently catchy ;) Thanks for the gift, too
Hey these are real keen! Thanks for the GIFT! LOL
Thank you for these wonderful GIFTS! Loved the cats brushes too, i’m having fun with PS now! ^_^
Thank you so much!!!
Sorry, link fixed.
S
i was really looking forward to using these brushes, but sadly when i click on “Download” i get a “404 file not found” message! what gives? it would be really great if you could fix this so we could keep downloading this great brush set!
Thanks twoboyz00! I was happy to see that so many people think the same way about it :)
These brushes are great! Thank you so much for the wonderful gift. I enjoyed your commentary about “free gifts”.
Love the retro brushes, thanks! And your commentary on ‘free gift inside’ was right on the money! ha ha it must work though because so many marketing companies use it. We are a silly bunch of creatures! lol